Mmmm… disturbing, intriguing. Viral marketing is to creativity as regular marketing is to projectile vomit.

Also, I just thought I’d let you know (on a totally different subject) that I’m the worst early adopter ever. I know about things long before they get huge, but I never try them out until after they’re huge. Witness Flickr and Del.icio.us, both of which are sweet, both of which I heard about eons ago and both of which I’m just now finally getting around to messing with. I’m a freak.